Writing the Pine

SHAQ JOINS KING JAMES IN CLEVELAND

Wow.  After months of speculation that Shaquille O’Neal would be headed to Cleveland, it’s now finally official.  The Diesel, the Big Aristotle, the big Shaqtus, is actually joining LeBron James and his kingdom.  Phoenix got Ben Wallace and Sasha Pavlovic back in return (so pretty much nobody).  You know, a few years back it seemed [...]

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Most Valuable Ads and DWYANE WADE SHOULD HOST SNL

Every year the NBA Playoffs brings out the best the League has to offer; the best players, the best coaches, and overall the best basketball of the season.  But the NBA Playoffs also bring something else: the best basketball advertising campaigns of the year.  This year was no different.  Some of the most creative minds [...]

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