Writing the Pine

Tiger’s New Nike Ad – Genius

A lot of people seem to think Tiger’s new Nike ad is controversial because it features his father, Earl’s, voice.  I happen to think it’s genius.  Wieden+Kennedy proves once again they are one of the best (if not the best) advertising companies out there.  They obviously got Tiger’s consent to shoot the commercial and probably [...]

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New Nike Ad

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The Tiger Woods Brand

So as most of the sports world now knows, Tiger Woods has decided to take an indefinite leave of absence from the game of golf. As a fan and admirer of Tiger Woods’s contribution to the sport of golf and to the sports landscape in general, I felt torn about this entire Tiger situation. He’s [...]

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Most Valuable Ads and DWYANE WADE SHOULD HOST SNL

Every year the NBA Playoffs brings out the best the League has to offer; the best players, the best coaches, and overall the best basketball of the season.  But the NBA Playoffs also bring something else: the best basketball advertising campaigns of the year.  This year was no different.  Some of the most creative minds [...]

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The Show Be Kobe: Kobe and Phil’s Legacy

Photo Credit: Chris Carlson/AP Congratulations to the Los Angeles Lakers for winning the franchise’s 15th NBA Championship. This marks b’s fourth title reign and a milestone tenth championship for Phil Jackson. First off, this title for Phil should end any discussion about who the greatest coach in NBA history is. And while critics will attest his [...]

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